Section 2: The Five Stages of Making an Offer

Planning is the first stage of making an offer and is critical for creating a successful offer that meets the customer's needs and expectations.
In this stage, you should identify your target customer, research their needs and pain points, and develop a strategy for reaching them.
You should also determine the key features and benefits of your product or service and how they align with the customer's needs.

Prospecting is the stage where you identify potential customers and start building a relationship with them.
In this stage, you should use a variety of methods to reach out to potential customers, such as email, social media, or phone calls.
You should also focus on building trust and rapport with the customer by listening to their needs and concerns and offering solutions that meet their specific requirements.

The presentation stage is where you present your offer to the customer in a way that is compelling and persuasive.
In this stage, you should focus on highlighting the key features and benefits of your product or service that align with the customer's needs and pain points.
You should also use storytelling and other persuasive techniques to engage the customer and make them feel emotionally connected to your offer.

The negotiation stage is where you work with the customer to finalize the details of the offer, such as price, terms, and delivery.
In this stage, you should focus on understanding the customer's needs and concerns and offering solutions that meet their requirements while also protecting your own interests.
You should also be prepared to compromise and find creative solutions that benefit both parties.

The follow-up stage is where you maintain the relationship with the customer and ensure that they are satisfied with the offer.
In this stage, you should focus on providing exceptional customer service and addressing any issues or concerns that arise.
You should also look for opportunities to upsell or cross-sell to the customer and continue building the relationship over time.

Using Alex Hormozi's $100M Offer

Alex Hormozi's $100M Offer concept can be applied to each stage of making an offer, from planning to follow-up.
The Grand Slam Offer concept can help you create an offer that meets the customer's current needs and anticipates their future needs, exceeding their expectations and creating a long-term relationship.
In each stage, you should focus on understanding the customer's needs and pain points and tailoring your approach to meet their specific requirements.
You should also focus on building trust and rapport with the customer, using persuasive techniques to engage them emotionally, and providing exceptional customer service throughout the process.